Disclaimer

SmartMacro Labs provides this website as a convenience to its customers and the public. By using this site or the information, data or materials provided, you acknowledge and agree to the following terms and conditions:

The content from or through this site is provided on an “as-is,” “as available” basis without warranty of any kind, including, but not limited to, express and implied warranties of merchantability, title, quality, fitness for a particular use and non-infringement. Smart Macro Labs uses reasonable efforts to include accurate and up–to–date information on this website; it does not, however, make any representations or warranties as to its accuracy or completeness. SmartMacro Labs periodically adds, changes, improves or updates the information and documents on this website without notice. SmartMacro Labs assumes no legal liability or responsibility for the accuracy, correctness or completeness of any information available through this website. Commentary with bylines represent the views of the author and do not necessarily represent the views of SmartMacro Labs or its management.

This site contains links to information outside of SmartMacro Labs website as an additional resource. The linked sites are not under SmartMacro Labs, and SmartMacro Labs is not responsible for the contents of any linked site or any link. SmartMacro Labs provides these links only as a convenience.

Reproduction of any information contained herein may be made without limitation as to quantity, provided it is not distributed for the purpose of private gain and is appropriately credited to SmartMacro Labs or its respective publication. SmartMacro Labs does not permit the use of its name in advertising, as an endorsement for any product or for any other commercial purpose.

Privacy Policy

SmartMacro Labs (“Company,” “we,” “our,” or “us”) operates this website and is committed to protecting personal information in accordance with applicable laws, including the EU General Data Protection Regulation (“GDPR”), the UK GDPR, and applicable U.S. state privacy laws.

1. Data Controller

SmartMacro Labs

Denver, Colorado, United States

For privacy inquiries, please contact the Company through the website contact page.

2. Personal Information Collected

Information provided by users

The Company collects personal information voluntarily submitted through the website, including name, email address, and any information included in messages.

Automatically collected information

The Company may collect certain information automatically, including IP address, device type, browser type, pages visited, referring URLs, and general usage data.

3. Legal Basis for Processing (GDPR/UK GDPR)

Personal information is processed on the following legal bases:

- Legitimate interests: responding to inquiries, maintaining communications, and improving the website

- Consent: where required for cookies or analytics tracking

- Legal obligation: where processing is required to comply with applicable law

4. Use of Personal Information

Personal information may be used to:

- Respond to inquiries and communications

- Maintain records of correspondence

- Improve website functionality and performance

- Monitor and analyze usage

The Company does not sell personal information or use it for marketing without consent.

5. Cookies and Analytics

This website is hosted on Squarespace and uses analytics tools provided by Squarespace and/or similar services.

These services may use cookies or similar technologies to collect information about usage, including IP address and browsing behavior.

Where required by applicable law, cookies are used only with user consent. Users can control cookies through browser settings.

6. Data Sharing

Personal information may be shared with:

- Service providers necessary to operate the website (e.g., hosting and analytics providers such as Squarespace)

- Authorities where required by law

- Successors in the event of a business transfer

The Company does not sell personal information.

7. International Data Transfers

The Company is based in the United States. Personal information may be transferred to and processed in the United States and other jurisdictions.

Where required by applicable law, appropriate safeguards are used for international transfers, such as reliance on standard contractual clauses or equivalent mechanisms.

8. Data Retention

Personal information is retained only as long as necessary to:

- Respond to inquiries and maintain communications

- Comply with legal and regulatory obligations

- Maintain appropriate business records

9. Data Security

The Company uses reasonable administrative, technical, and organizational safeguards to protect personal information. However, no method of transmission over the internet is completely secure.

10. Data Subject Rights (EU/UK)

Individuals located in the European Economic Area or United Kingdom may have the right to:

- Access personal information

- Request correction or deletion

- Restrict or object to processing

- Request data portability

- Withdraw consent where processing is based on consent

- Lodge a complaint with a supervisory authority

Requests may be submitted through the contact page.

11. U.S. State Privacy Rights

Depending on applicable U.S. state law, individuals may have rights to:

- Access personal information

- Request deletion

- Opt out of certain data uses

The Company does not sell personal information.

12. Children’s Privacy

This website is not directed to children under 13. The Company does not knowingly collect personal information from children.

13. Changes to This Policy

This policy may be updated periodically. Updates will be posted on this page with a revised effective date.

14. Contact

Questions regarding this policy or data protection practices may be submitted through the website contact page.